Ultimate Guide to Grow Your Blogs Audience 3X Faster
The process of starting your own blogs can seem overwhelming at first, but you’ll be surprised by how much this information simplifies the entire process! If you take your time to learn about blogging and become familiar with the steps that are necessary to start and grow your blog, you’ll notice that each stage of the process flows into the next seamlessly. Read on to find out how to successfully start a blog in 11 easy steps.
1. Choose Your Topic Wisley
When you’re first starting out, it’s best to choose a niche that appeals to your interests. Look at blogs within your niche and ask yourself: What do I like about these? What would I change? How can I make my content unique and interesting?
Here are ways to Choose a topic for your blogs.
- Choose a subject that genuinely interests you: If you aren’t passionate about what you’re writing about, then you need to ask yourself why. If your primary reason for blogging is just because it makes money, then stop right now. It takes time to build an audience on any platform, and if it doesn’t excite you in some way, there are better ways of earning an income than blogging.
- Decide whether any topics are off-limits: Deciding upfront what won’t go on your site is actually easier than you think, and it will help with making decisions about what is allowed on your site in general.
- Figure out what your target audience is: Where’s your ideal reader hanging out right now? This is one of many questions to ask yourself when figuring out where to start your own blog. You might want to begin by asking friends and family or conduct a Google search for ideal readers in your niche. Once you figure out who you want reading your content, it will be easier for you to figure out how and where they spend their time online.
- Make sure there isn’t an existing website already doing exactly what you want to do: If you’re going to start a blog make sure the title is relevant and isn’t already taken. For E.g How to Lose Weight Fast, or How I Lost 50 Pounds in 8 Weeks! might have been good titles 2 years ago, but now it’s just going to confuse readers because there are so many blogs like that on the internet. Think about unique ways you can go about covering your niche as well as using an SEO-friendly name.
- Pick a unique name that will stand out in search results: Pick a unique blog name that will stand out in search results and has some element of your personality behind it. If you can, keep it short and memorable as well. It should also be easy for other people to remember how to spell. You’ll thank yourself later when you’re writing about awesome things people can do with your awesome thing, and they’re typing your awesome thing into Google.
- Try experimenting with different topics and themes (perhaps through guest blogging) until you find something that sticks. At some point, you’ll want to branch out and write for other niches; when that happens, it will be important to identify any overlaps in the audience so you aren’t wasting time trying to attract readers who aren’t interested in what you have to say.
- A well-defined topic or theme is also critical for SEO purposes—you want search engines such as Google and Bing/Yahoo! to easily be able to identify your site as an authority on whatever subject matter it covers.
- Keep in mind that there’s a difference between a niche and a topic: Niche = specific audience, Topic = specific subject matter. For example, Lifehacks could be a niche (i.e., people who enjoy using unconventional methods to solve problems) but can also be a broad topic (i.e., many other sites cover life hacks). In contrast, Fitness enthusiasts would be a niche, while Dieting techniques would be a topic.
- You should try to find at least two variations of your primary keyword when choosing a website name. For E.g If you’re building an information-based site around dieting techniques then dieting techniques might not be ideal; however, dieting techniques reviews may work since diets are both relevant terms here. It would be even better if we could throw in diet and nutrition as additional keywords for good measure, but we only have one variation left with those words and it wouldn’t sound as natural. Ideally, these additional keywords will appear within your title tag but they don’t necessarily need to as long as you use them somewhere on your page such as in anchor text or image alt tags.
- It’s also important that to consider how competitive search terms are: less competition is always desirable! See Google Keyword Tool (or Moz Keyword Explorer) for more info. Keep in mind that most search engines prefer singular over plural (e.g., diet vs diets) so make sure to take that into account when considering variants. This concept applies to all aspects of SEO; get started by reading about page best practices.
- Think about what you want your niche to be. Do you want to write about travel, fashion, cooking or fitness? You can use Google Trends to find out which topics are more popular at any given time—that way, you’ll start a site that’s up-to-date and interesting.
- The most obvious tip for growing your audience is to choose a topic that you know something about. That doesn’t mean that it has to be something you’re passionate about (although if it is, even better). For example, if you already know how social media works and have some experience with marketing strategies on Twitter and Facebook, maybe starting a social media marketing blog would help grow your audience (and give you extra practice). Whatever topic you choose: make sure it relates directly to one of your life experiences.
2. Start networking with other bloggers on a regular basis
If you have a large network of people who regularly come to your site, you’ll be able to scale your blogging much more quickly. After all, if 10 people visit your site every day and they all know 15 other bloggers, in one year, some of them will likely find their way back through your content. This is why networking with other bloggers on a regular basis is so important—without it, it’s hard for word-of-mouth marketing strategies to take off. And don’t forget about social media! There are tons of helpful resources on Facebook, Twitter, LinkedIn, and Instagram that can help you connect with fellow bloggers.
Here are some ways to find bloggers for networking.
- Comment on blogs: Make sure you leave a comment that adds value. Instead of asking for a follow, get involved in a conversation by sharing your experience or expertise. They’ll be more likely to keep tabs on you if they see you’re adding value. It doesn’t have to be perfect English and it doesn’t have to be a novel – just take a minute or two and add something that will help others in your field.
- Share posts on social media: Don’t think of social media as extra work – it’s an important part of growing an audience. And don’t just share random posts. Be strategic about who you interact with and what you share. Sharing content from your niche with influencers is a great way to network. Sharing is a huge part of networking and is vital in establishing connections with other bloggers in your niche.
- Reply to newsletters: Don’t fall for spam, but it can be hard not to notice when a legitimate blogger or journalist tweets or publishes an email newsletter and you want them to know you exist. Reach out and tell them what you do and ask if they’d like to take a look at your work. If they don’t respond, reach out again in another month or two. They may just not have seen your message yet. Also, keep tabs on their mentions on Twitter. Comment on blogs: As mentioned above, commenting on other people’s blogs is a great way to get noticed by other bloggers without reaching out cold. When you leave thoughtful comments about posts, it shows that you are invested in blogging itself rather than self-promotion, which gets bloggers curious about who you are.
- Link to other blogs in your posts: Remember those relationships we mentioned earlier? One of your best chances at earning a link from another blogger is to contribute something interesting and worthwhile (not promotional) into that blogger’s community. This could be as simple as adding value by leaving an insightful comment or as complex as writing a guest post for their site. The key here is contributing something genuinely useful, not pitching something you want them to write about. That may come later. Seek out bloggers through Twitter search: If you have an account on Twitter, it’s one of many social media platforms where fellow bloggers are seeking to grow connections with each other.
- Attend live events: Networking isn’t just for getting jobs. It can also help you find out about opportunities, get advice and learn new skills. Attending a blogger meetup is a great way to network with other bloggers who share your passions. Get business cards or stamps made with your contact information that says Small Business Owner, Entrepreneur, or whatever best describes your status right now. Live events make it easy for people to get in touch with you. And don’t forget to follow up after any event by thanking speakers or any special guests. The point here is not to flood them with Hi I am so-and-so…Please connect! but rather engage with them regularly without being intrusive or self-promotional.
- Run a joint project: Finally, Another way to find bloggers for networking.is by running a joint project with bloggers you find interesting. Running a joint project will enable you to grow your networks and build new relationships. You can also explore ways of networking together that work for both of you, such as guest posting on each other’s blogs or sharing social media updates about your activities.
3. Create Articles Regularly
One of your most critical tasks in growing a blogging audience is consistently creating new content. It may sound like a daunting task, but with a solid system in place and some hard work, you’ll be publishing great content regularly in no time. The more articles you write and publish on your site, the more search traffic will flow through to those pages—and that means more people discovering your business! Sounds good right
Deciding how frequently you’re going to post content for your audience is one of the toughest parts of blogging. While there isn’t a magic number that works for everyone, most experts agree on posting frequency: at least once per week. This will ensure you’ll never burn out (if you stick with it!) and will be able to build an engaged following over time. So make sure your goals are realistic and stick with it!
One of your most critical tasks in growing a blogging audience is consistently creating new content. It may sound like a daunting task, but with a solid system in place and some hard work, you’ll be publishing great content regularly in no time. The more articles you write and publish on your site, the more search traffic will flow through to those pages—and that means more people discovering your business! Sounds good right? But what steps do you need to take first?
Tips to Create Content Regularly.
- Update Existing Content: With updates, you can drive traffic back to older posts that you’ve published. One way that I like to update older content is by creating a short video based on what is already there and putting it up on YouTube. Another thing you can do is create a photo gallery of images from your event or location so people who attended but couldn’t make it know what they missed out on. Update old content in such a way that you keep readers interested and coming back for more!.
- Come up with More Angles: It’s a fairly common problem: you’re trying to figure out what content angle or approach is going to have your audience hooked. With hundreds of pieces of content being published every day, coming up with something new isn’t always easy. The solution? Think outside your immediate sphere and get inspired by other people in different industries! When you realize that similar problems are being addressed elsewhere, it becomes much easier to think of fresh angles for your own content.
- Consider Live Content Creating videos and live-streaming content for your business is a great way to make your offerings more personal and accessible. People love these types of videos; they feel like they’re getting insight into your life and really connecting with you as a brand. With websites like Facebook and Instagram now supporting live-streaming, it’s easier than ever to reach out and connect with your audience via video.
- Create Your Routine for Covering Trends and Hot News In today’s modern business world, blogging has become a staple of marketing. No matter what industry you’re in, there are sure to be trends or hot news that relate to your company or niche. If you have a dedicated social media manager, consider sharing their tips on how they create content regularly so readers can get an inside look at what it takes to cover trends effectively.
- Visual Marketing: Regularly sharing visual content on your social channels can help you improve your engagement, your followers, and your brand. But what happens when you get burned out? To avoid blogging burnout, it’s important to maintain balance throughout your day. Plan an editorial calendar for future content that allows ample time for planning, writing, editing, posting, monitoring analytics, and more. It’s also helpful to delegate tasks among team members if you have a small business or are blogging solo.
4. Publish content that your audience wants to read.
If you want your audience to grow, it’s important that you learn how to speak their language. What do they talk about? What inspires them? How can you get their attention? Answer these questions and your success will come more naturally. Once you understand where your audience hangs out online, try joining a few relevant communities or commenting on other people’s blogs in order to start building relationships with your target readership.
- Monitor trends: Monitor trends and write newsworthy content The best way to know what your audience wants is by listening to what they have to say. Do a quick google search for top business blogs and see what kind of content is hot right now.
- Monitor important topics with Google Alerts, and then join in on discussions happening on social media by participating in discussions, commenting on posts, sharing interesting articles, or answering questions asked. The point here is that you should publish content where your audience wants to read it. When you do so consistently, they’ll come back again and again to be a part of what you’re doing.
5. Read other blogs
This one goes without saying, right? You can’t expect other people to read your writing if you don’t have an idea of what they are reading already! Keep tabs on all kinds of different topics so that you know what kind of information is out there for readers looking for information on various topics.
6. Write about a subject you know a lot about –
Starting a blogging platform takes a lot of dedication and hard work, but also passion and determination. Make sure that whatever topic you decide to write about, it’s something you love talking about – because chances are good that passion will be reflected in your writing! It’s difficult to write when you aren’t interested in what you are writing about, so don’t force yourself into starting a new niche when it isn’t something you truly care about.
7. Start small, get better along the way
Don’t get overwhelmed by big goals. Sure, publishing several high-quality articles per week sounds like an impossible feat to accomplish at first glance… But who said anything about publishing several high-quality articles per week from day one? There are tons of online tools that make it easier than ever before to get started with writing content on your site; set smaller goals for yourself that help you gradually improve over time.5 4. Create killer titles – The title for each of your articles should tell users exactly what they will learn after reading that piece of content. Pique their interest so that they click through to find out more information!
8. Create compelling images & headlines for each post
Think about how many times you have clicked through to another website simply because their thumbnail image caught your eye or their headline peaked your interest. Use attention-grabbing imagery and strong language in order to catch your reader’s eye immediately when browsing through social media sites or search results.
9. Edit until it shines
Having written nearly two thousand words myself today, I know how tempting it is to just hit publish instead of making any changes once everything has been written. That being said, editing is absolutely essential in order to provide quality content for your readership. Not only does editing keep your articles fresh and up-to-date, but it helps ensure that grammar issues won’t turn off potential customers/clients.
10. Share consistently
If you want to grow your audience via word of mouth, share links to interesting/entertaining posts frequently across multiple platforms such as Facebook groups and LinkedIn discussions. Remember: people enjoy sharing things that were shared with them in previous conversations – so return the favor whenever possible!
11. Update often
It’s no secret that Google is constantly changing, so it’s important to stay on top of all of those updates in order to stay relevant. Regularly update your profile pictures and cover photos so that visitors know you are still active. Additionally, using free tools like Feedburner allow you to create a professional RSS feed which allows readers to quickly and easily add your articles directly to their feed reader.